NEWS BRIEFS

SAN FRANCISCO: HypeLab, a new San Francisco-based firm specializing in interactive and online PR services for hi-tech clients, has hired two new senior executives for leadership positions. In San Francisco, Roy Chernus, an attorney and former president of Mill Valley, CA media relations boutique PrimeTime, signed on as a SVP and managing director. In Portland, OR, I-PR newsletter moderator Adam Sherk, who spent the past four years running the PR arm of MultiMedia Marketing Group, joined as a SVP to head up development of the Northwest market.

SAN FRANCISCO: HypeLab, a new San Francisco-based firm specializing in interactive and online PR services for hi-tech clients, has hired two new senior executives for leadership positions. In San Francisco, Roy Chernus, an attorney and former president of Mill Valley, CA media relations boutique PrimeTime, signed on as a SVP and managing director. In Portland, OR, I-PR newsletter moderator Adam Sherk, who spent the past four years running the PR arm of MultiMedia Marketing Group, joined as a SVP to head up development of the Northwest market.

SAN FRANCISCO: HypeLab, a new San Francisco-based firm specializing in interactive and online PR services for hi-tech clients, has hired two new senior executives for leadership positions. In San Francisco, Roy Chernus, an attorney and former president of Mill Valley, CA media relations boutique PrimeTime, signed on as a SVP and managing director. In Portland, OR, I-PR newsletter moderator Adam Sherk, who spent the past four years running the PR arm of MultiMedia Marketing Group, joined as a SVP to head up development of the Northwest market.



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