LONDON: Self-styled 'King of Pop' Michael Jackson has appointed Borkowski PR to handle his communications needs surrounding a forthcoming visit to the UK. The reclusive star will address the Oxford University Union at the beginning of March, along with controversial Jewish leader Rabbi Shmuley Botech, to launch their Heal the Kids foundation. 'He is very media-shy, so we have to plot a strategy that creates access and raises money for the charity,' said agency boss Mark Borkowski. Jackson's music PR continues to be handled by his record label, Sony.
LONDON: Self-styled 'King of Pop' Michael Jackson has appointed Borkowski PR to handle his communications needs surrounding a forthcoming visit to the UK. The reclusive star will address the Oxford University Union at the beginning of March, along with controversial Jewish leader Rabbi Shmuley Botech, to launch their Heal the Kids foundation. 'He is very media-shy, so we have to plot a strategy that creates access and raises money for the charity,' said agency boss Mark Borkowski. Jackson's music PR continues to be handled by his record label, Sony.