A&R signs former Burson US IR guru

NEW YORK: Steve Maslow, a former investment banker who led

Burson-Marsteller US's IR practice from March 1999 to November 2000, has

jumped to Silicon Valley-based A&R Partners as head of the agency's new

New York office and financial communications practice.

Maslow, who spent 14 years as a partner with Bear Stearns before

switching to PR, said he was lured to A&R by members of his former IR

team at Burson who had already signed on with the hi-tech


Burson has since appointed Theodore Lowen as Maslow's replacement in the

corporate practice.

At A&R - one of Silicon Valley's largest independently owned hi-tech PR

firms, with more than 90 employees and about $9 million in annual

revenues - Maslow will manage a team of 12 Manhattan-based employees and

counsel a variety of East and West Coast clients.

'With so many newly public and pre-IPO companies on our client roster,

we felt an increasing demand for financial communications and IR

capabilities,' said A&R managing partner Bob Angus.

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