Cisco spin creates routers rating row

SAN JOSE, CA: After submitting itself to the first ever independent

test of its Internet routers, Cisco Systems declared itself the winner.

The problem? That wasn't the survey's conclusion.



On March 12, content site Lightreading.com, which commissioned the

report, issued a press release headlined: 'Juniper beats Cisco in first

test of Core Routers.'



However, Lightreading.com and partner Network Test (NT) were astounded

the following day when they saw Cisco's rather more positive take on the

survey under the title: 'Cisco Reconfirms Leadership in Test of High-End

Routers.' They responded on the wires on March 14, blasting Cisco's

findings as inaccurate and misleading. NT president Dave Newman's

signed-off quote was used out of context, and said Cisco did very well

and 'had no need to spin it the way they did.'



Cisco PR manager Tom Galvin told PRWeek: 'Let's keep the media out of

this. Out of respect for Mr. Newman we'll have our conversations with

him.' Galvin said Cisco stood by the release, though he admitted it had

mislabeled one test and it would be corrected.



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