Appointment at BSMG

CHICAGO: Amy Heinemann, former director of marketing for the

International Dairy Foods Association in Washington, DC, has moved to

Chicago to work as a group manager with her agency, BSMG. In her eight

years at the association, Heinemann oversaw the work BSMG did on the

Milk Mustache campaign, also working with ad agency Bozell on its

celebrity Milk Mustache advertising.



At BSMG, Heinemann will oversee account teams working on two Kraft Foods

brands, on Enfamil baby formula and on a Johnson & Johnson drug,

Procrit, used to treat the anemia brought on by chemotherapy.



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