SAN DIEGO: Gateway's number-two PR executive, John Spelich, has
signed with San Diego-based Stoorza Communications as an EVP overseeing
the firm's PR practice.
Most recently director of investor communications at Gateway, Spelich
worked for the San Diego-based PC maker for the past two years and
reported directly to VP of corporate communications Brad Shaw. The
search for a replacement for Spelich, who oversaw both internal PR and
IR, is now under way.
'Gateway is a great company, but I had never worked for an agency
before, so this represented an exciting new challenge for me in my
communications career,' explained Spelich. 'Plus, Stoorza is a great
brand with a great reputation in this town.'
Prior to Gateway, Spelich spent nearly 11 years with the Ford Motor
Company in various assignments including director of Ford's Asian PR,
director of corporate communications and as an attorney in the Office of
the General Counsel. Before that, he worked as a reporter for
publications such as the Fort Worth Star-Telegram and the Detroit Free
In the new post, Spelich will work alongside recently appointed Stoorza
president Patrick O'Reilly (PRWeek, April 2), who leads the agency's
public affairs practice. Both are new positions reporting to chairman
and CEO Gail Stoorza-Gill.
The addition of O'Reilly and Spelich highlights the recent restructuring
of Stoorza since the departure of president and CEO David De Pinto two
'The new structure represents a way to streamline and simplify our
operations to ensure a quality of service across all the offices and
different practice areas,' said Stoorza-Gill.