ATLANTA, GA: Jamie Kellner, the newly installed chief of AOL Time
Warner's cable programming interests, has tapped Brad Turell as his
number one communications executive.
Kellner and Turell previously worked together at the WB network, which
comes under the umbrella of the new division. Both are relocating to
Turell becomes EVP of communications for Turner Broadcasting System
(TBS), reporting to Kellner, who is chairman and CEO. Turell will
continue to oversee communications for the WB network, in addition to
cable stations TNT, TBS Superstation and the CNN News Group. He will
also act as corporate spokesman for the company.
Julie Sprunt, who was corporate VP of TBS, has left the company while
EVP Sue Binford, who heads PR at the CNN News Group, remains.
Kellner and Turell have a working relationship that stretches back 15
years. Among Turrell's previous achievements is creating the specials
department at Fox as SVP of programming. Kellner said in a press
statement; 'Anyone who worked with Brad at Fox or the WB realizes that
his contributions to the success of those networks went well beyond the
scope of the job titles he held.'
Turell's first job in PR was as a vice president at entertainment agency
Rogers & Cowan. He has also twice been the chairman of the Television
Publicity Executive Committee (TPEC).
Turell will no doubt be preparing Kellner for his first major industry
address. Kellner is the keynote speaker at the Cable Television
Advertising Bureau's 2001 meeting on May 19.
Whether Turell will make changes to the way PR is executed at the cable
group remains to be seen. He said: 'There are so many strong publicity
executives within the Turner ranks and they will continue to work
closely with their divisional presidents in order to swiftly and
effectively meet each network's goals.'