WASHINGTON: The United States Postal Service (USPS) is close to
awarding a year-long contract for a campaign to promote postal reform
and the modernization of public mail services.
The RFP says competition from technological alternatives has created an
'urgent need' to reform the way in which the service operates.
USPS spokesperson Gerry Kreienkimp said: 'The proposals we've received
are in the evaluation stage. No decision has been made yet.'
The USPS has been under intense pressure to reform its operations of
late. Losses this year are projected in the billions - despite a recent
rate hike and another one perhaps on the horizon. One possible solution
floated by Postmaster General William Henderson, who is departing next
month, is the cessation of Saturday delivery.
The Magazine Publishers of America (MPA) and its agency of record,
Dittus Communications, have been vocal critics of the USPS and its
efforts to raise rates. Among the solutions proposed by them are layoffs
and the closing of underused facilities.