MEMPHIS, TN: Ward Archer, president and CEO of Archer/Malmo, has
tapped a team of senior managers who are currently stockholders in the
agency to take the reins in the day-to-day management of the company.
Archer becomes chairman and will work as an advisor to the new
leadership team and continue to work on client business. Gary Backaus,
EVP and creative director; Mary Caywood, EVP; Cynthia Ham, EVP; Russ
Williams, president and COO; and SVPs Buddy Boswell and Jay Cooper
comprise the agency's board of directors, who will gradually assume
ownership of the company as part of a long-term succession plan.