SPRINGFIELD, IL: College Illinois, a state-run prepaid college
tuition program, is searching for an agency to handle its dollars 1
million-a-year marketing and PR program. Dome Communications in Chicago
currently handles the PR portion of the program, but state law requires
issuing a new RFP every three years.
A source said Hill & Knowlton, Burson-Marsteller, Golin/Harris and PCI
are among the firms bidding for the work.
College Illinois was created in 1997 and is run by the Illinois Student
Assistance Commission, which will evaluate firms applying for the work
and likely make a decision on winners in mid-June.
Also in Illinois, the Department of Commerce and Community Development
has shortlisted four semifinalists for its dollars 1.4 million tourism
and economic development account (PRWeek, April 9). They are Edelman,
Fleishman-Hillard, Porter Novelli and Burson.