NEW YORK: Hill & Knowlton is continuing its recent winning streak,
having signed the California Department of Health Services. The
organization has been looking for two agencies to help handle a
nutritional information campaign over the next three years.
H&K won the account in conjunction with advertising agency Lawrence Mayo
& Ponder. The account is said to be worth in the region of dollars 20
million, with the PR business around dollars 1 million.
H&K is understood to have beaten fellow WPP agency Ogilvy PR.
H&K is also set to handle New York's Central Park SummerStage
The event includes 28 free shows and 76 international artists.