LONDON: WPP has acquired financial PR consultancy Finsbury in a

deal believed to be worth more than pounds 50m. The announcement comes

after months of negotiations between Sir Martin Sorrell and Finsbury

bosses Roland Rudd and Rupert Younger. Now with the financial backing of

a larger group, the agency will open an office in New York by the end of

this year, serving European and US clients, followed by a base in


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