SAN FRANCISCO/OTTAWA: High Road Communications has been named the
PR agency of record for Databeacon, creators of Internet-based data
analysis and reporting software for mass audiences. The High Road team,
headed by San Francisco-based Justin Creally, with on-the-ground support
from Ottawa and Toronto, is responsible for raising awareness for the
company and its newly introduced Databeacon 5.1 software through North
American media and industry analyst relations, trade show publicity and
a product review program.