Amtrak may be off-track financially, but leave it to the railroad's
marketing team to show there is light at the end of the tunnel when it
comes to exciting new ventures.
A press release last week said Amtrak had brought Source Communications
on board to develop a "long-term strategy for the railroad's sports
Amtrak EVP Barbara Richardson promised the deal would position Amtrak as
being "as fast, as exciting, and as entertaining as the sports we
Rumors that Amtrak is to sponsor a shuffleboard tournament are, as yet,