Updated ProfNet enters test phase

EAST SETAUKET, NY: Beginning today, 500 to 1,000 PR staffers

registered with PRNewswire's ProfNet expert source database will receive

a letter asking them to beta test the new ProfNet.

The relaunch - the first in ProfNet's nine-year history - will occur

late in the summer and will affect ProfNet's 15,000 registered PR

practitioners and 25,000 reporters.

For the first time, members will be able to change an expert profile

directly. Changes will become live 15 minutes after they are


Profiles will also be updated every time a user sends an e-mail through

the ProfNet system.

Also for the first time, PR practitioners will be able to set ProfNet

preferences to allow reporters to contact experts directly with the PR

person copied on the reporter's first e-mail. Those who prefer to

continue to filter media queries can maintain current settings.

By early 2002, ProfNet is set to become multi-lingual, beginning with

German, French and Spanish.

ProfNet prices will increase for the first time since 1999. PRNewswire

was still finalizing changes at press time, but expected to raise prices

from dollars 2,000 to dollars 2,400 for agencies and from dollars 1,600

to dollars 2,000 for corporations.

The new rates are already being charged to new members.

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