The opportunity to research/write/compile and edit a book on
pitching legend Nolan Ryan was a milestone in my career. Today, as a
public relations professional, I am certain there is an advantage in
having published a decent book.
Before Nolan Ryan: The Authorized Pictorial History, I was working as a
copywriter at a small advertising agency. When we entered the world of
desktop publishing and then hardback books - being the writer on staff -
I was selected to spearhead our book project on Nolan.
To make the transition from the "bohemian" copywriter to Nolan's editor,
my first move was to cut off my ponytail before I travelled to Nolan's
home in Alvin, TX. From what I knew of the cowboy/pitcher, I thought
long hair could have been a communication obstacle.
As the book was being completed, my next role was to move over into a
public relations/publicist role to promote the book in advance. That was
my introduction to PR on a national scale, and I have been in PR ever
since - working on accounts ranging from Thai Airways to CompUSA.