WASHINGTON: Less than two years after its debut, bipartisan
lobbying shop Quinn Gillespie & Associates is aggressively seeking to
increase its PR component. It begins next month by naming
Burson-Marsteller MD Susan Garman director of PR.
Quinn Gillespie opened its doors in January 2000 after GOP PR operative
Ed Gillespie and Democratic lobbyist Jack Quinn decided to join
In its first year, the firm brought in $8.5 million. Gillespie
says 20% of that was PR revenue; his goal for 2001 is to bring that
proportion to 30%.
With Congress closely divided, the firm is considered one of the most
sought-after in DC. Cisco Systems, Met Life, and Viacom are among its
Garman, a 10-year veteran of Burson, will lead a PR team of four -
another number Gillespie plans to raise by year's end. No replacement
for her position at Burson has been found.
"Our biggest potential for growth right now lies on the PR side,"
Gillespie said. "More and more clients are understanding the need to
integrate government relations and PR. We're looking around and trying
to identify the best talent in town."
Earlier this year, Quinn was caught up in the melee surrounding
ex-President Clinton's pardon of financier Marc Rich.