Internal communications is tough in a bear market. Entire strategic
brainstorming sessions could be devoted to straddling the line between
cost cutting and morale busting.
So Cisco was probably anticipating some payback when it launched an
in-house campaign to curb consumption of free beverages.
As reported in The Wall Street Journal, the company pasted flyers in its
break rooms, imploring staffers to "Drink frugally."
"One flyer notes that the typical Cisco employee consumes five beverages
a day," reported the Journal. "And Cisco could save $2.4 million
a year if everyone eliminated one drink a day."
Clearly, the well-meaning campaign was destined for satire. A website
has since popped up (angelfire.com/ego/ frugal) which lampoons "Cysco"
as urging employees to breathe and flush frugally.
"If every employee eliminated one trip to the bathroom each day," one
mock flyer says, "Cysco could save $5.8 billion a year." A Cisco
spokesperson was quoted in the piece as saying the website is "very
Guess that's because a sense of humor is free.