NEW YORK: Burson-Marsteller has established a Speciality Work
Action Team (SWAT) whose purpose will be to manage communications
challenges related to restructurings, reorganizations, labor issues, and
SWAT members will partner with corporate leaders to ensure clear
communications with stakeholders impacted by Chapter 11 filings and
The team will be staffed with senior counselors from Burson's litigation
support, employee management, labor relations, reputation management,
and grassroots outreach departments.