BOSTON: CCBN is launching a new product to bring annual reports to
online audiences.
CCBN's Interactive Annual Report retains the formatting of a standard
paper annual report, but adds the clickable interactivity of the
web.
It can be distributed via the web or e-mail. Greg Radner, CCBN's
director of marketing, jokes that the product is literally rocket
science, since NASA engineers devised the compression technology that
allows the large file to be e-mailed and viewable on e-mail programs
without crashing computers.
CCBN has been developing the product for six months, with technology
partner Mobular Engines.