CLEVELAND: Fleishman-Hillard has hired a new SVP to go after
healthcare business to revive its Cleveland office, which saw revenues
fall about 20% in 2001.
Douglas Bell will join Fleishman in January to work on healthcare and
biotech. He'll split his time between the Cleveland office, known as
Watt/Fleishman-Hillard, and Fleishman's Kansas City, MO office.
Officially, the hire was made through Kansas City, though Bell wanted to
be based in Cleveland.
Before accepting the job, Bell was head of the global public policy and
communications department for the biological products business group at
His presence means "we're definitely interested in expanding our
healthcare practice," said Jay Lawrence, GM in Cleveland.
Revenues for Fleishman's Cleveland office fell to $3.4 million in
2001 from $4.2 million in 2000, primarily due to losses from tech
clients, Lawrence said. "No question, we were overly optimistic about
this year," Lawrence said as 2001 ended.
Fleishman bought a local Cleveland firm in 1999. Its recent troubles
there led to a critical mid-October article in Crain's Cleveland
Business, with unnamed sources saying Fleishman wasn't succeeding there.
But Lawrence said of the article,"It was wrong; it exaggerated the
The Cleveland office had grown from $2.1 million in revenues in
1999 to the $3.4 million level in 2000, Lawrence contended.
Fleishman has no plans to leave Cleveland as rival Golin/Harris did in