WASHINGTON: Ketchum is hoping to find a "big name" to lead its public affairs practice following the departure of director Anne Forristall earlier this month.
Forristall joined McClure, Gerard & Neuenschwander, a small lobbying firm led by former US Sen. James McClure. She will focus on legislative and regulatory policy.
Liz McLean, newly installed director of Ketchum's Washington, DC office, said her firm is taking Forristall's departure as an opportunity to install a high-profile political name atop its public affairs practice. "We feel we need to beef up with a really senior player, a rainmaker," she said.
"Someone who would be an agent for new business."
Karen Doyne will temporarily revive her role as director of public affairs.
She left the post three years ago to launch Ketchum's litigation communications unit.