NEWS BRIEFS: New PR agency for Viking River Cruises

LOS ANGELES: Viking River Cruises has appointed Yesawich, Pepperdine, Brown Russell as the company's new PR agency for North America. YPBR will serve Viking River Cruises' marketing and sales office in Woodland Hills, CA with consumer travel and travel trade publicity in the US and Canada in support of the cruise line's European river cruise itineraries.

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