Spector awarded piece of fraud job

CHESTER, NJ: The New Jersey Office of the Insurance Fraud Prosecutor (OIFP) has named Spector & Associates as the PR agency for its insurance fraud awareness campaign. Spector beat out eight other NJ-based agencies for the one-year, dollars 1.2 million account, which will be shared with ad firm Grafica.

CHESTER, NJ: The New Jersey Office of the Insurance Fraud Prosecutor (OIFP) has named Spector & Associates as the PR agency for its insurance fraud awareness campaign. Spector beat out eight other NJ-based agencies for the one-year, dollars 1.2 million account, which will be shared with ad firm Grafica.

CHESTER, NJ: The New Jersey Office of the Insurance Fraud

Prosecutor (OIFP) has named Spector & Associates as the PR agency for

its insurance fraud awareness campaign. Spector beat out eight other

NJ-based agencies for the one-year, dollars 1.2 million account, which

will be shared with ad firm Grafica.



The OIFP has been open for one year and needs public exposure for the

work of its 200 plus investigators, according to OIFP public information

officer Paul Loriquet. ’We want the public to be aware that insurance

fraud is a crime, and send messages that will deter these crimes,’ he

said.



The division of the account between Spector and Grafica has not been

finalized, but at least dollars 200,000 is slated for PR.



According to Loriquet, one proposed concept that sold the OIFP on

Spector was the ’fraud of the month.’ Each month, a fraud scam will be

highlighted and sent out to news agencies to raise awareness of this

issue.



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