NEW YORK: ABC Television is losing its communications chief as a result of Disney’s demand that all PR staffers relocate to Los Angeles.
NEW YORK: ABC Television is losing its communications chief as a
result of Disney’s demand that all PR staffers relocate to Los
Patricia Matson, SVP of communications, informed the company of her
decision last Tuesday, the deadline set months ago by parent company
The status of other top ABC PR execs remains up in the air. Ed
Dandridge, VP of network communications, is on vacation until next
Monday and is understood to have asked the company for more time to
consider his options.
Both VP of corporate projects Julie Hoover and director of media
relations Susan Sewell will remain in New York, as their positions are
not part of the relocation effort.
Around 110 east coast PR staffers, including those in internal
communications, educational outreach, public service and back office
divisions, were affected by Disney’s ultimatum, which was motivated by
budgetary concerns and handed down by head mouseketeer Michael
Disney will likely keep those who choose to remain in New York on board
until September 2000, but reserves the right to terminate employment at
any time. ’People might not feel right personally about this, but Disney
has given everyone ample notice and has been generous and fair,’ said
one company spokesperson.
Matson, who has been with the network for 22 years, joined ABC in
Washington, DC as a news publicist and rose through the ranks to one of
the company’s top communications posts.