MINE HILL, NJ: Landice Treadmills, which has never mounted a concerted PR effort, has tapped Catan Communications for media relations. Catan has also been hired by Lugz, a producer of shoes and apparel, to promote its ’Decide and Conquer’ advertising campaign.
MINE HILL, NJ: Landice Treadmills, which has never mounted a
concerted PR effort, has tapped Catan Communications for media
relations. Catan has also been hired by Lugz, a producer of shoes and
apparel, to promote its ’Decide and Conquer’ advertising campaign.
WATERTOWN, MA: Ionics has named Francine Bernitz as VP, corporate
marketing and communications. Bernitz formerly served as director of
corporate marketing for the company, with responsibility for Ionics’
brand awareness and global corporate identity programs.
ROCHESTER HILLS, MI: PR veteran Brendy Barr has started her own firm,
Brendy Barr Communications. Barr had previously been a VP in Shandwick’s
Detroit office, where she worked on media programs and special
MIDDLETOWN, RI: Cytation. com, a provider of Internet-based knowledge
and relationship management services, has retained Veritas
Communications Group for its corporate communications and IR
SAN FRANCISCO: Diamond of California, the world’s largest walnut
producer, has named Fineman Associates as its agency of record. The San
Francisco-based agency will conduct a national branding campaign to
generate consumer and industry awareness for Diamond.
CHICAGO: Porter Novelli has hired Julie Gilman as a managing supervisor
in its healthcare practice, where she will develop campaigns and new
product launches for Abbott International. Lorna Bennett joins the
practice as an SAE, while Patty Cochran comes on board as an assistant
LAS VEGAS: Hyatt has named Robert Purdy director of sales and marketing
for its Hyatt Regency Lake Las Vegas Resort. Purdy has done PR for Hyatt
in a variety of roles over the last 14 years.
MINNEAPOLIS: Tunheim Santrizos has appointed Paul Kelash, who previously
managed external and client communications for Barclay’s Global
Investors, as account supervisor. The firm also promoted Monica Davis to
account supervisor and Janna Knutson to AE.
IRVINE, CA: Anywhere Technology, a provider of Internet communications
software, has named Shafer as its agency of record. The firm has been
charged with increasing brand recognition of Anywhere’s EverLink
LOS ANGELES: The Pondel/Wilkinson Group, a corporate and investor
relations firm, has named Julie Crandall VP. Crandall was formerly
director of market services for the Nasdaq/Amex Market Group.
ATLANTA: The Headline Group has expanded its client roster to include
Castelberry/Snow Brands and Elite Racing’s Lady Foot Locker 5K Series