PRWeek acquires German PRReport

LONDON: Haymarket Group, PRWeek’s parent company, has acquired PRReport, Germany’s oldest weekly PR title.

LONDON: Haymarket Group, PRWeek’s parent company, has acquired PRReport, Germany’s oldest weekly PR title.

LONDON: Haymarket Group, PRWeek’s parent company, has acquired

PRReport, Germany’s oldest weekly PR title.



The deal brings to four the number of PR titles owned by the company,

joining the US and UK versions of PRWeek and Asian PR News, which was

acquired earlier this year.



PRReport, which is 35 years old, also produces an annual agency ranking

and a directory of PR firms and contacts. ’Germany is the third-largest

market for PR worldwide, after the US and UK,’ said Haymarket chairman

Michael Heseltine.



He also announced plans to distribute breaking PR news and link the

publications in the Haymarket network through a daily e-mail service for

PR pros - accessible via PRWeek’s site.



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