GCI dot-com wins combine for dollars 1m

NEW YORK: The GCI Group’s corporate practice closed out the summer with well over dollars 1 million in dot-com wins.

NEW YORK: The GCI Group’s corporate practice closed out the summer with well over dollars 1 million in dot-com wins.

NEW YORK: The GCI Group’s corporate practice closed out the summer

with well over dollars 1 million in dot-com wins.



The work includes kforce.com, the new online division of job-recruiting

firm Romac; Hotspace.com, which provides Web services for small

businesses; and Demandline.com, which offers a range of services for

small businesses.



GCI pitched for kforce.com, which is slated to re-launch October 1, with

parent Grey Advertising. Kforce is planning a dollars 12 million

marketing blitz that includes TV ads during the Super Bowl and dollars

500,000 toward PR from now until the end of the year, according to Chris

Didomizio, VP/marketing communications. The win does not include

Tampa-based Romac itself, which is handled by Public Communications.



GCI beat Fleishman-Hillard and Edelman PR Worldwide for the New

York-based Hotspace account. San Mateo, CA-based Demandline will be

handled by both the New York and San Francisco offices.



Senior vice president Aaron Kwittken also hinted that changes, which may

include the creation of new divisions, are on the way at GCI’s corporate

practice.



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