Freelancing pros keen to stay solo

CHICAGO: Only 13% of the communications freelancers queried by Paladin Staffing want to work full-time for an agency or corporation, according to a recent survey.

CHICAGO: Only 13% of the communications freelancers queried by Paladin Staffing want to work full-time for an agency or corporation, according to a recent survey.

CHICAGO: Only 13% of the communications freelancers queried by

Paladin Staffing want to work full-time for an agency or corporation,

according to a recent survey.



Paladin, which helps freelance communications and creative pros find

project work, surveyed 400 of its associates via e-mail. The firm found

that a full third want to keep working for themselves, while 47% hadn’t

decided whether they wanted to go back on salary. Half had worked

independently for three years or more.



’Most respondents are definitely in the market by choice,’ said Paladin

EVP Jean Ban.



The most frequently cited benefits were schedule flexibility,

independence and variety. About 10% of the 10,000 independents in

Paladin’s database identified themselves as PR pros.



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