NEW YORK: HomePoint.com, an online furniture site, has named CooperKatz as its agency of record. CK has been charged with providing consumer, trade and business PR services, and will work on the Bunker Bob Y2K Tour Across America. The tour will feature a 48-foot glass house on wheels built and furnished by HomePoint.com.
NEW YORK: HomePoint.com, an online furniture site, has named
CooperKatz as its agency of record. CK has been charged with providing
consumer, trade and business PR services, and will work on the Bunker
Bob Y2K Tour Across America. The tour will feature a 48-foot glass house
on wheels built and furnished by HomePoint.com.
BURLINGTON, MA: Lois Paul & Partners has announced several new hires and
promotions. The agency’s Burlington, MA office hired Sally Baker
(contract recruiter), while its Austin office added Judy Racino (account
manager), Misty Zelent (senior account representative) and David
Tishgart (associate account representative).
NEW YORK: BestSelections. com, an online shopping site for upscale
items, has appointed Avonda Nelson VP of marketing. Nelson was
previously at L’Oreal.
DES MOINES, IA: Lincoln Savings Bank has selected Zimmerman, Laurent &
Richardson as its agency of record. The account will focus on direct
communications, advertising and PR.
NEW YORK: Spearhead Technologies, an Israeli-based company, has hired
Roher PR to launch its Internet and network security products. The PR
firm has also been hired by ECCS to promote the company’s data storage
system.
PHILADELPHIA: New Forum Publishers has hired Earle Palmer Brown to
launch Beyond Books, an Internet-based educational resource.
NEW YORK: The JB Cumberland Group has been re-formed by Joanna
Cumberland.
Cumberland, who first founded the product marketing and PR firm in 1985,
left the practice years ago to work as a managing partner at KCSA.
