WESTPORT, CT: Internet.com, which bills itself as ’the e-Business and Internet Technology Network,’ has acquired online press release distribution service Internet News Bureau (INB), a two-person company located in Bend, OR.
WESTPORT, CT: Internet.com, which bills itself as ’the e-Business
and Internet Technology Network,’ has acquired online press release
distribution service Internet News Bureau (INB), a two-person company
located in Bend, OR.
Renee Menius, INB editor, said that while the acquisition initially
means little for agencies and corporations who distribute press releases
online, it potentially means more targeted distribution and greater
geographic reach for journalists and clients, as well as more marketing
power for INB.
The company is now working on a customized database that allows clients
to send press releases to more specialized lists. Menius said INB also
wants to broaden its international services and is currently in talks
with potential partners in France and Australia.
’One of the goals for Internet.com is to attract a huge community of
professionals and people who make a living in and around the Internet
space,’ said Internet.com chairman and CEO Alan Meckler.
Meckler said INB’s competitors include Internet Wire and URLwire, but
noted that most don’t have the ability to leverage a larger network for
promotions like it now does.
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