LOS ANGELES: Hollywood talent shop United Talent Agency, which boasts a slate of clients ranging from Jim Carrey to Johnny Depp, has hired Chris Day to reinvigorate its corporate image.
LOS ANGELES: Hollywood talent shop United Talent Agency, which
boasts a slate of clients ranging from Jim Carrey to Johnny Depp, has
hired Chris Day to reinvigorate its corporate image.
Day, who joins the firm as head of corporate communications, fills a
position which has been vacant for a year. He will report directly to
chairman Jim Berkus.
Day arrives at UTA from Bumble Ward & Associates, which represents
director Quentin Tarantino. His clients there included writer/directors
Peter and Bobby Farrelly (Dumb and Dumber, There’s Something About
Mary).
Day said he hopes to foster the warmer-than-usual relationship UTA
agents enjoy with the media, and to become the main point of contact for
news about the agency and its clients. ’I want to develop our hi-tech
business,’ he said. ’I think you’ll see us exploring relationships with
entertainment-oriented dot-coms.’
During his tenure as a Bumble Ward VP, Day developed a campaign for the
CBS series The Magnificent Seven, using Internet-based fan clubs to stir
support for a show which faced cancellation. He also worked on a
campaign for the recent DreamWorks film (and likely Academy Award
candidate) American Beauty.
Before joining Bumble Ward, Day worked for Davidson & Choy
Publicity.
He began his career in 1989, co-establishing Keith Sherman & Associates,
a theater and corporate entertainment PR firm in New York City.