Selfridges Birmingham appoints Clive Reeves PR

Selfridges has appointed Clive Reeves Public Relations to support its Birmingham store following a competitive four-agency pitch.

The agency, which won the work from Manchester-based SKV Communications, has been briefed to help the store to reinforce its presence in the region by working closely with businesses, arts organisations and universities to put on a programme of high-profile engagement activity.

Clive Reeves has been appointed for a minimum of one year on a rolling contract, and will report to Selfridges regional marketing manager Serena Tutt.

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