Diffusion wins 3D home printer brief

Diffusion has won the UK and US PR brief for the Robox 3D printer from British-based product development company CEL following a pitch process.

The brief will focus on positioning Robox as the first company to bring a 3D printer to the home at a "realistic" price.

The agency will support the mainstream consumer launch of Robox at the Consumer Electronics Show in Las Vegas, before the £850 product becomes available in April next year.  

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