Ailana Kamelmacher, Story PR founder and managing director, said: "Both of these brands have led the way in driving new categories – Belazu was the pioneer in bringing quality ingredients used by chefs to a larger audience and Bounce was the first nutrient dense, ball-shaped protein snack in its sector. We're delighted to add both brands to our portfolio of quality food, drink and lifestyle clients."
Belazu is owned by The Fresh Olive Company, founded by George Bennell and Adam Wells. Bounce was founded by Aussie husband and wife team Paula and Andy Hannagan in Australia in 2003.
