Innovation is critical to corporate reputation, finds Authenticity Gap survey

The ability of a business to innovate is a more important factor in corporate reputation than 'doing right', according to UK opinion formers surveyed by FleishmanHillard and its research partner Lepere Analytics.

by Daniel Farey-Jones
FleishmanHillard London MD Richard Kanareck: 'no hiding place for businesses'
FleishmanHillard London MD Richard Kanareck: 'no hiding place for businesses'

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