WD appoints Frank to launch cloud storage product in UK

Digital storage provider WD has appointed Frank PR to launch its new personal cloud storage offering My Cloud in the UK.

Frank PR's brief is to launch the product to national, consumer lifestyle and technology media. Beyond an initial media launch event, Frank will be continuing to drive consumer awareness of My Cloud through a Christmas campaign.

WD, a Western Digital company, has introduced My Cloud as a personal storage service that allows consumers to easily save, access and share all of their photos, videos and files.

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