Strategy and creative chief Paul Melody to leave Freud Communications

Paul Melody, a key lieutenant of Matthew Freud, is leaving Freud Communications after 18 years at the agency.

Paul Melody: Exiting Freuds
Paul Melody: Exiting Freuds

Melody will step down from his full-time role as chief strategic and creative officer in September, but will stay on as a consultant for clients Public Health England and Pepsico.

Melody set up the insight, planning and creative function at Freud, helping to move it from a publicity shop to a broader marcoms agency.

‘I’ve had 18 fantastic years at Freud, but I believe I’ve got a great second act in me. I want to work with other clients and agencies,’ he said. Although he will look for consultancy work initially, he did not rule out setting up an agency.

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