Clients only get what they pay for

As well as the annual PR wheeze of April Fools' Day (Google's treasure maps being a particular winner in my book), the beginning of the month also kicks off the new financial year for many businesses.

by Alec Mattinson
Alec Mattinson: 'equitable relationships between clients and agencies and fair pitch processes are an issue for all industry participants'
Alec Mattinson: 'equitable relationships between clients and agencies and fair pitch processes are an issue for all industry participants'

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