PARIS: Firefly Communications has appointed former Text 100 MD
Veronique Pigot to head its French bureau.
Pigot, who took up the post of general manager last week, heads a
seven-strong office and reports to Firefly's London board.
Firefly France, which was set up around two years ago, has exclusively
French clients such as Atos Origin and Net-Tone, as well as pan-European
clients shared with the London office.
Pigot has more than 20 years of tech PR consultancy experience. Before
Text 100 France, she was deputy managing director at Isabelle Jourdain
Zena Martin, who was acting country manager at Firefly France for the
past five months, will return to the London office after completing a
Last month Firefly axed eleven jobs in London (PRWeek, 12 October) while
opening a two-strong office in Munich, Germany.