A corporate internet TV service is being rolled out following a
round of pilot tests.
The company behind the initiative, Sweden's Kamera Communications, is
now promoting its service in the UK for the first time.
It is drawing attention to the cheapness of the internet as a B2B and
internal communications tool.
Blue-chip companies such as Microsoft, Nokia and Absolut Vodka are
already using Kamera's video communication services to communicate with
employees, customers, investors and the media.
Kamera MD Helena Liden said the company developed the internet video
services in the Swedish market.
According to a recent Streamlining Media report, 75 per cent of the US
Fortune 200 corporations use their websites to filter information to
employees and customers, investing £49m this year, which is
predicted to almost double in 2002.
