MEDIA: ITN agrees to online news contract for ITV

ITN has signed a contract to supply online news to ITV, covering

sectors such as domestic, international, sport and entertainment.

The news supplier is also set to relaunch as a portal with

fast links to ITV's website and to the online news services it provides

for Channels 4, 5 and radio operation LBC.

ITV's own online offering, - a planned merger between parts of

Carlton Interactive Media and Granada Broadband - is not expected to

launch its consumer site before the end of the year.

ITN, best-known for supplying TV news to commercial stations, has been

increasing emphasis on internet operations with terrestrial clients.

ITN new media commercial director Phillipa Edward said: 'ITN has

successfully migrated the revenue model of its core TV and radio

contracts to its new media business, delivering a solid commercial

foundation at a time when much of the sector is simply abandoning the

new media space.'

The ITV online service will be put together by a dedicated team of journalists under ITN new media editor George Parker-Jervis.

The Channel 4 online service is a co-production between that team and

ITN journalists in the Channel 4 newsroom.

The new-look ITN news portal also includes SmartVR, the website's

'virtual newsroom'. ITN platforms manager Adrian Pryce said: 'ITN has

already learnt how important it is to offer users a variety of formats

through which they can access news. Formats need to be fresh, innovative

and, where possible, interactive.'

In addition to supplying news for Channel 4 News, 5 News and LBC, ITN

produces news in seven languages for its own pan-European channel,


The relaunched will also include extensive company information

on ITN for the first time.

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