Fans of early 80s computer games will be pleased to know that
youth, gay and early-adopter PR firm Green Pyramid launches its website
this week with the centrepiece being a recreated Battle Zone computer
In order to get to the green pyramid at the centre of the site, the
player has to fight through a 3-D maze and 'shoot down sinister bad
Green Pyramid's site was developed by web firm Fibre, which takes an
uncompromising line on existing PR agencies' sites.
'We hope the site will provide an antidote to the heavy selling and
frankly tedious approach most of the communications sector seems to have
taken,' says creative guru Konstantinos Gargaletsos.
If the excitement of that is not enough for adrenalin junkies, other
plans for the site include a monthly 'scurrilous' column for the
The agency's director of creative strategy Matt Forbes Dale says: 'It
will be penned by one of us here under a fake name. The character we
create will basically pass on unsubstantiated rumour as fact. The more
damaging the better.'
Any outrageous libels - which couldn't possibly be published here -
should go to firstname.lastname@example.org.