AxiCom hired to sell E-Skills NTO concept to firms

Technology agency AxiCom has been hired by the body linking the

Government and IT industry on a brief to sell the e-commerce concept to


The agency's combined PR and design account with E-Skills NTO was won

last week after what is thought to have been a three-way pitch.

Director of design arm AxiCom Create, Annamaria Albano, will oversee the

work, reporting to E-Skills CEO Karen Price and project manager Nigel


E-Skills NTO was set up to promote e-commerce within SMEs. It has tasked

AxiCom with helping position the body as 'the reliable and authoritative

organisation that SMEs can turn to for advice on the adoption of

technology,' Albano said.

The first stage of the project, according to AxiCom MD Julian Tanner, is

a pilot scheme aimed initially at the Kent, Milton Keynes and Isle of

Wight areas.

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