PUBLIC SECT0R: Brighton and Hove team wins top prize at awards

Brighton and Hove Council's press team landed the top prize at the

IPR public sector awards in Birmingham last week.

The Communicators of the Year title was bestowed on members of Brighton

and Hove's team - led by communications head Tony Miller - with the

judges declaring the authority to have been 'creative, with enormous


The council also picked up a second 'Excellence in Communications' award

at the event, the final part of the two-day 'At the Crossroads'

conference, hosted by the IPR's local government group.

This came in the Synergy-sponsored E-Media category for its Wave

project, which saw nine local residents broadcast on the council's

website, both as a PR tool and to communicate the council's efforts at

sustainable development.

'All (Brighton's) work reflected the feel of the area, was highly

targeted, well-written and accessible with a broad range appeal,' said

PRWeek editor Kate Nicholas, who presented the awards.

The Media Relations award went to Belfast City Council for its work on

bringing the world amateur boxing championships to the city and for

promoting the New Millennium Odyssey Arena.

In Internal Communications, Derbyshire County Council won for Derbyshire

Governor, a 6,000-circulation newsletter for school governors.

Essex County Council picked up the Publications award for its Suitcase

Full of Emotions, a book of poetry written by young people in care

designed to combat local hostility to the opening of a children's


In Best Value and Consultation, Wrexham council won with a cartoon-based

initiative, which explained to council staff how Best Value would affect


The PR On a Shoestring award went to Poole borough council for its

budget consultation exercise that 'challenged local people to literally

build their ideal council services, prioritising spending using Lego

blocks of council tax payments'.

In all, the nine awards generated a record 200 entries.

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