The Times newspaper sold tens of thousands of extra copies on the first Saturday of the Olympic Games, easily outperforming its rivals, after its London 2012 souvenir edition proved a hit with readers. In June, The Times reported an average circulation of 480,132 for its Saturday edition. On Saturday, 28 July, The Times' circulation was 100,000 more than average.
Trinity Mirror reported a 19 per cent lift in pre-tax profits (adjusted), from £40.5m to £48.1m, in the first half of 2012. However, the publisher said that its revenues in the second half of the year would fall year on year, as in 2011 its figures benefited from the closure of the News of the World.
Conde Nast magazine Tatler has published a 60-page supplement, called Teen Tatler, in its September issue. Content includes the Tatler guide to the coolest universities and a feature on the complexities of dealing with peer pressure.