Scottish business and financial daily Business a.m. has struck an
electronic distribution deal with distributor NewsStand.
The publishing technology firm will provide a distribution service for
newspaper subscribers that should see the paper delivered directly to a
user's desktop each morning as a compressed PDF file.
Users will only have to be online for the download time: once in place
the file can be accessed off line or printed to look like a hard
The paper's publishers - the Bonnier Group - hope the link up will boost
sales of the title outside its Scottish market. The Business a.m.
website will now supply the software to enable readers to buy either
one-off issues or subscriptions. The paper retails for 80p in Scotland
and the price for the downloaded version is expected to be similar.
Although Business a.m is the first venture for NewsStand in Europe, the
company has a five-year contract with The New York Times and a similar
deal with the Harvard Business Review.
Warwick Brindle, NewsStand's European representative, said: 'Readers of
Business a.m will now be able to view the newspaper on their screens in
the same layout as the printed version, but with digital functionality,
such as search and zoom.'
The deal involves no licensing fees, but NewsStand will receive
commission for every copy of the paper sold through its distribution
Agreement is being sought from the Audit Bureau of Circulation for
NewsStand sales to qualify as paid circulation.