The week

Smirnoff has retained Splendid for its £1m account after a pitch that included GolinHarris, Mischief and 3 Monkeys.

Mayor of London Boris Johnson has appointed the BBC's Westminster news editor Will Walden to be his new director of comms, replacing Guto Harri.

BAFTA has appointed Kindred to promote its learning and events programme after being matched by the PRCA's 'Find A PR Agency' service.

McVitie's has chosen Brazen to focus on its cake portfolio.

Freud Communications board director Oli Wheeler is leaving after 18 years to join Viagogo as global comms director.

Starbucks' vice-president public affairs, Europe, Middle East and Africa Jim Godfrey has left to offer freelance media and political consultancy.

Lindt has handed a consumer and trade brief to Clarion Communications, just months after giving the work to Burson-Marsteller's consumer arm Be More.

Debenhams has revamped its comms team, hiring Which? chief press officer Helen Lacey as its senior PR manager, as well as Kate Thomas and Jenny Slungaard as PR managers., the daily deal site, has hired Rooster PR to handle its UK comms.

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