TOKYO: Continental Airlines has appointed its first PR chief for
the Asia Pacific region.
Koji Nagata, former corporate communications manager for Japan for
Continental's main rival, Northwest Airlines, will oversee PR for the
airline in his new role as corporate communications manager, Asia
The role covers Japan, Guam, and Hong Kong. He will be based in
Nagata started his career at Northwest in its export cargo section
before moving to in-flight service, reservations and then sales and
marketing before moving into PR.
He will report to John Walker, Continental Airlines senior V-P,
worldwide corporate communications, who is based in Houston.
'With the appointment of Koji, we will be able to more effectively
communicate Continental's global success in Asia Pacific,' said
The move comes three months after the launch of its first non-stop Hong
Kong to New York service.