INTERNATIONAL: Communist Party in France calls for external PR help

PARIS: The French Communist Party (FCP) is calling for external PR

support for the first time in its 81-year history.

Jean-Francois Gau, FCP director of communications, has confirmed the

party is on the hunt for a PR agency to reaffirm its identity before

French presidential elections are held early next year.

The FCP is preparing to put forward its own candidate for next year's

presidential election, despite its reputation as a long-term political

ally of the French Socialist Party, symbolised between 1981 and 1995 by

Francois Mitterrand.

The FCP's candidate would be competing against incumbent president

Jacques Chirac and Socialist Prime Minister Lionel Jospin.

A different logo is also being designed for the FCP to replace the

traditional hammer-and-sickle motif.

Three French specialist agencies have already been drafted in to help

find the new logo: Carre Noir, Plan Creatif and Atelier Sacha Kleinberg.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in